People use Pinterest daily to search for tips, inspiration, items, photos, blog posts and so much more. It’s like a digital photo album. However, unlike most social sites, where the goal is to gain followers, Pinterest users seem very satisfied with simply finding stuff and sharing it. According to Pinterest, 93% of people utilizing Pinterest use it to plan purchases and 96% use Pinterest to gather information about a product. If those statistics aren’t convincing enough, here’s a few more reasons why you need to start pinning:
With Pinterest, you can increase visits to your website, reach a new generation of social media influencers and generate leads or sales. It has one strong quality that sets it apart from other digital platforms: users are eager to share products, plans, and aspirations. Overall, it’s an efficient and effective social media platform for your business.
How does Pinterest work? Pinterest automatically creates links to the page from which you source the images, so you can easily acquire one of the most attractive links – the ones that actually get engagement.
Hubspot states that one of the Pinterest’s most prominent characteristics is the ability to “reduces the number of steps from discovery to conversion” as the platform’s visitors convert into leads or sales faster than from other social media sources.
Haven’t considered Pinterest for your business?
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