Use Social Media to Grow Your Business

Why You Should Use Social Media to Grow Your Business

It’s time for a little introspection. Before you continue reading, ask yourself this one crucial question: is your target audience using social media? If the answer is yes, you need to jump on the digital media train...and ride it.

Social Media is the ideal tool for any business who wants to increase brand exposure. By 2020, it is estimated that there will be around 3.2 billion social media users around the globe. They want to hear from you and communicate with you. With social, you can get in touch with them easily while establishing brand new business connections at the same time!

Did You Know?

90% of brands say they use social media in their marketing strategy to generate awareness, and 77% expect to increase their activity online in the year to come.

Take a moment to let that sink in. It’s time to harness the power of social media and grow your reach.

Here are 5 reasons to use Social Media to grow your reach and optimize your digital content:

  1. Cost Effective - It’s FREE to join Facebook, Instagram, LinkedIn & Twitter.

  2. Targeted - Get in front of the right audience with low-cost, high-return Facebook & Instagram ads

  3. Efficient - Scheduling tools allow you to plan all your content in advance!

  4. Measurable - Every click, comments and share can be tracked and analyzed.

  5. Evolves - By posting frequently you can see the content that your audience actually wants to see. Now you can tweak your posts to reflect that!

Case and point: Nectar Yoga B&B, a unique yoga destination in British Columbia, receives over 60% of booking enquiries from their Instagram presence. The use of stunning imagery instantly connects guests with the surreal destination and tranquil experience.

Sometimes the hardest part about doing anything new is simply starting.

Would you like us to create and launch the right social media accounts and campaign for your business? Contact us to set-up a discovery call.